CARROLLTON—Boise, Idaho-based discount grocer WinCo Foods, one of the country’s most successful regional grocers, on March 29 will open a new 82,077-square-foot anchor store at Carrollton’s landmark Trinity Valley Shopping Center, located at the northeast corner of the President George Bush Turnpike (SH-190) and Josey Lane.
The new WinCo Foods marks a significant milestone for the grocer, as it is the 120th store to be opened and operated by the employee-owned retailer.
At Trinity Valley, WinCo Foods joins a stellar list of national, regional and local concepts at the center, one of the oldest and most successful retail projects in Carrollton.
“This strong new anchor, sure to drive significant shopper traffic and loyalty, confirms the strength of this site at the intersection of two key thoroughfares in a densely populated trade area,” said Randy Stebbins, director of asset management with Weitzman. Stebbins, along with Asset Manager Joe Lea, oversee the operation of Trinity Valley on behalf of its ownership, Josey Trinity Mills, LTD.
He noted that the center is preparing for a new renovation following the WinCo opening, which will add a contemporary new appearance package, improved signage, landscaping, parking, structural improvements and other ongoing programs designed for walkability and leisure shopping. Work on the project is slated to begin later this year.
WinCo Foods, founded in Idaho in 1967, is an employee-owned discount grocery company known as “The Supermarket Low Price Leader.” The grocer currently operates locations in Texas, Washington, Idaho, Nevada, California, Oregon, Utah, Arizona and Oklahoma.
The WinCo Foods store represents the complete redevelopment of an anchor site at the center that formerly was occupied by Target, which closed in 2015. Shortly after, WinCo Foods announced its intentions to open at Trinity Valley. Since then, the Target building has been completely demolished and the site prepared for new development.
The center’s ownership and WinCo Foods worked closely with the city of Carrollton to ensure that this critical retail intersection remain vibrant with strong co-tenancy.
Trinity Valley Shopping Center, first opened in the 1970s, remains one of the leading retail destinations in the trade area. The center incorporates nearly 300,000 square feet of retail space and features a line-up of strong retail concepts including Ulta, Ross Dress for Less, rue21, Petco, Bath & Body Works, Lane Bryant, Dressbarn, GameStop, Famous Footwear, Claire’s, Plato’s Closet and many others.
Restaurants in the center include Chili’s, Dickey’s Barbecue, Jack in the Box, International Bakery and Inca’s Café.
A line-up of services and medical-fitness-beauty options further enhance Trinity Valley’s position as a “town square” for the surrounding Carrollton neighborhoods. The line-up includes Alphagraphics, Sherwin Williams, Premium Cabinets, Leslie’s Pool Supplies, Nationwide Insurance, Cricket Wireless, Heena Salon, Weight Watchers, Circle Spa, Any Cuts Salon, America’s Best Contact Lenses and Glasses, Arthur Wulwick, DDS, and Merle Norman.